Privacy Statement

Pixum respects your privacy. All collected data serves the improvement of our offer. Data protection and data security for customers and users have the highest priority for Pixum. The protection of your personal data during our entire business processes is therefore of particular concern to us.

In accordance with article 13 of the General Data Protection Regulation (EU GDPR), this privacy statement explains which information and data is collected and how this information is used after you have visited our website and/or used the Pixum Online Photo Services. However, this declaration does not apply to websites of other companies that contain a link to this website or to which our website has provided links.

Collection and processing of personal data

When you visit our websites, our web servers temporarily store access data by default, i.e. the IP address of your access, the upload software (ActiveX, Flash, Java, etc.) used for the purpose of the order, the Session_ID to identify your connection session, as well as the date and time of your visit. This data will be deleted after the end of use, in accordance with statutory regulations. Beyond this, personal data is only stored if you voluntarily provide it to us, e.g. as part of a registration, an order and the associated order processing, a survey, a competition or an online application. You will be informed about the purpose of the data collection in the respective input and contact forms.

Your image data is automatically stored for 30 days in the online gallery accessible only to you for the purpose of creating photo products after uploading. In addition, Pixum provides you with an online album memory, which you can optionally use to store the image data over a longer period of time. You have the possibility to delete your image data from the online gallery or album memory or to make it accessible to third parties at your request at any time.

After your order has been completed and delivered, the image data will be kept in production for up to 12 weeks in order to be able to process any complaints or repeat orders. This data is then irretrievably deleted.

Contact with the customer service

Should you contact us per e-mail, via the contact form or on the phone, the personal data you provide us with will be processed. The data that you send us when you contact us will be used only to process your request, including the possibility of contacting you for this purpose.


In case of contact through the virtual assistant, we use third parties to collect information about you on our behalf.

Legal basis for the processing of these data is Art. 6 par. 1 letters b) and f) GDPR.

Data transmission via the Internet

Sensitive data, such as login, password, address data, information about your payment methods, credit card data or account data for direct debit are only transmitted in encrypted connections (HTTPS / SSL) and stored on security servers. The electronic payment process is handled by Computop.

Note on data transfer to third party countries

To ensure the high reachability of our customer service we are supported by service providers outside the area of application of the EU GDPR. We have established contracts on the basis of EU standard contractual terms with the service providers and regularly ensure that our strict data protection requirements are fully complied with.

Note on data transfer to third countries

In order to guarantee the high availability of our customer service, we are supported by service providers outside the area of application of the EU GDPR. We have concluded contracts with these service providers in accordance with Art. 44 EU GDPR in conjunction with the EU standard contract clauses and regularly ensure that our very high data protection requirements are also fully met.

Use and disclosure of personal data and their purpose

We use the information you provide to fulfill and process your order. Your data will be used in accordance with the applicable data protection regulations solely for the purpose associated with the respective collection and to safeguard our own legitimate business interests, in particular, the technical administration of the websites. We will only use this data for product-related surveys and marketing purposes if you have given us your prior consent.

Any consent given can be revoked at any time with immediate effect for future reference. Pixum hires external companies and individuals to carry out certain services, such as packaging, shipping and delivery of products. These service providers have access to personal information required to perform their services. However, they may only use this information for said purposes. We have obligated our service providers to treat the information in accordance with the relevant data protection laws and our privacy statements.

In order to process payments, we pass on the payment data required for this to the bank commissioned with the payment. If applicable we also pass on the payment data to the payment service provider commissioned by us or to the payment service selected by you in the order process.

Personal data will only be transferred to government agencies within the framework of mandatory legal provisions. Your data will not be disclosed to private third parties without your express consent.

Our employees are obliged by us to maintain confidentiality and to comply with the relevant data protection regulations.


We process your payment information for the purpose of payment processing, e.g. when you purchase a product from Pixum. Depending on the payment method, we forward your payment information to third parties (e.g. credit card payment to your credit card provider). In order to carry out strong customer authentication in accordance with EU Directive 2015/2366 (PSD2), electronic payment procedures may forward order information (e.g. billing address, delivery address or customer number) to banks and credit card providers. The electronic payment process as well as the storage and processing of credit card information is handled by Computop Wirtschaftsinformatik GmbH. The legal basis for this data processing is Art. 6 para. 1 letter a), Art. 6 para. 1 letter b), GDPR as well as Art. 6 para. 1 letter f) GDPR.

E-mail: Collection, processing and use of your personal data

When registering for the newsletter, your e-mail address will be used for our own advertising purposes. You can unsubscribe at any time and without giving reasons. Within the scope of displaying the newsletter and calling up individual links from the newsletter, information is automatically collected and evaluated which helps Pixum to continuously improve your shopping experience and to design it individually and relevant for you. The user-related evaluation and profile creation access information such as confirmations of receipt and reading of e-mails clicks on links within an e-mail, date and time of the visit on the homepage as well as products viewed by you. Pixum uses this information exclusively in pseudonymised form. By evaluating this data, Pixum aims to make advertising more useful and interesting for you. If you wish to object to the collection of the above data, please send your objection to

Product recommendation by e-mail

Regardless of your subscription to the newsletter, after purchasing a Pixum photo product from us, you will receive product recommendations for our own similar products by e-mail. We comply strictly with the legal requirements. Of course, you have the possibility to object to our product recommendations at any time and without giving any reasons. This will happen without incurring any costs other than the transmission costs according to the basic tariffs. Please address your objection to or alternatively use the unsubscribe link in our e-mails.

Use of cookies

In order to make your visit to our website attractive and to enable the use of certain functions, we use so-called cookies on various pages. These are small text files that are stored on your mobile device. Some of the cookies we use are deleted after the end of the browser session, i.e. after closing your browser (so-called session cookies). Other cookies remain on your terminal and enable us or our partner companies to recognize your browser on your next visit (persistent cookies). Processing is carried out on the basis of article 6 paragraph 1 letter f of the EU GDPR.

You can set your browser so that you are informed about the setting of cookies and individually exclude the acceptance of cookies for certain cases or in general. If cookies are not accepted, their functionality may be restricted.

Collection of anonymous user data

This website uses web analysis technologies from Adobe Systems Inc., Google Analytics and Google Remarketing by Google Inc. "("Google"). Data is collected and stored for marketing and optimization purposes, from which user profiles are created using pseudonyms. These usage profiles are used to analyse visitor behaviour and are evaluated to improve and design our offer in line with demand. Cookies may be used for this purpose. These are small text files that are stored locally on the visitor's computer and thus enable recognition when he or she visits our website again. The pseudonymised user profiles are not combined with personal data about the bearer of the pseudonym without the express consent of the person concerned, which must be given separately. The information generated by the cookie about your use of this website is usually transferred to a Google server in the USA and stored there. However, due to the activation of IP anonymisation on this website, your IP address will previously be reduced by Google within member states of the European Union or in other signatory states to the Agreement on the European Economic Area. IP anonymization is active on this website. On our behalf, Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide us with other services relating to website and Internet use. According to Google, the IP address transmitted by your browser within the framework of Google Analytics is not merged with other Google data. You can prevent the collection by Google Analytics by clicking on the following link. An opt-out cookie is set which prevents the future collection, use and processing of your data when you visit this website: Deactivate Google Analytics. Further information on terms of use and data protection can be found at or at

We work with third parties (e.g. Affiliate Network to offer affiliate programs and to log advertising successes at Pixum. These third parties only receive anonymized data that is not linked to identifiable persons, e.g. the total value of an order.

We use so-called tracking pixels (small graphics) on our pages to learn more about the behaviour of our customers on our website so that we can constantly optimize our website for you. When a page is opened, the pixel-code is loaded from a server on the Internet and registered with us using your IP address and, if applicable, your cookie ID. This information will not be passed on to third parties. You can use tools such as webwasher, bugnosys or AdBlock to prevent tracking pixels on our pages.

You can object to the collection and storage of data for the purpose of web analysis at any time with effect for the future by clicking the following link:

This website uses technologies from m-pathy GmbH ( to collect and store session and interaction data of website visitors. Mouse movements, clicks, scrolling, touch and multi-touch gestures and keyboard entries are recorded anonymously to improve the content and user-friendliness of the corresponding website. m-pathy uses cookies to identify a visitor's browser and to analyse the use of this website. This cookie does not collect any personal data and cannot be linked to your account. The data collection on this website can be terminated at any time with the immediate effect for the future. . Your disagreement is stored as a cookie without personal reference.

Use of Kameleoon

This website uses the test and web analysis service Kameleoon. The software tool enables an analysis of user behavior based on user segmentation. By evaluating the logfile data, Kameleoon can determine how individual user segments are visiting the website, which landing pages are visited and how click rates can be increased.

As described above, cookies and or the local storage of the browser are used for the analyses, which are linked to a pseudonymised ID. Your IP address is completely anonymized and not stored. The information generated by the cookie/local storage about your use of this website is transmitted to a Kameleoon server in Germany and stored there in aggregated and pseudonymised form. The IP address transmitted by your browser within the framework of Kameleoon is not merged with any other Kameleoon data.

The use of Kameleoon serves the purpose of evaluating your use of the website and compiling reports on website activity so that we can regularly improve our services. The legal basis for the storage of cookies is the consent given (Art. 6 Para. 1 S. 1 lit. a DS-GVO). The further evaluation of the collected data takes place over a period of max. 365 days on the base of Art. 6 Para. 1 S. 1 lit. f DS-GVO.

You may refuse the use of cookies/local storage by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. You can also deactivate Kameleoon?s tracking at any time (and thus prevent Kameleoon from collecting data generated by the cookie and related to your use of the website and Kameleoon from processing this data) by clicking on the following link.


This website uses AdTriba GmbH - Hoheluftchaussee 112, 20253 Hamburg ( technology to collect and store data from which user profiles can be created using pseudonyms. These user profiles are used to analyse visitor behaviour and are evaluated to improve and tailor our services to meet needs. Cookies may be used for this purpose. These are small text files which are stored locally on the end device of the page visitor and thus enable recognition when visiting our website again. The pseudonymised user profiles are not merged with personal data about the bearer of the pseudonym without express consent to be given separately.

This website collects and uses cross-application and cross-device information for reporting purposes. This is expressly not personal data from which information about individual users can be viewed and traced back to specific users. Techniques are used to enable users to track across apps and devices, including cookie and ID synchronization.

You can object to the collection and storage of data at any time with effect for the future by turning off tracking by Adtriba (Opt-out from Adtriba Tracking) via the following URL:

Conversion measurement with the visitor action pixel from Facebook

With your consent, we use the "visitor action pixel" of Facebook Inc, 1601 S. California Ave, Palo Alto, CA 94304, USA ("Facebook") within our Internet presence. It allows us to track the actions of users who have seen or clicked on a Facebook ad. This enables us to measure the effectiveness of Facebook ads for statistical and market research purposes. The data collected in this way is anonymous to us, i.e. we do not see the personal data of individual users. However, this data is stored and processed by Facebook, about which we inform you now according to our level of knowledge. Facebook may link this information to your Facebook account and also use it for its own promotional purposes, in accordance with Facebook's Data Usage Policy You can allow Facebook and its partners to display ads on and outside of Facebook. A cookie may also be stored on your computer for these purposes.

This consent may only be given by users older than 13 years old. If you are younger, we kindly ask you to consult your legal guardian.

Please click here if you wish to revoke your consent.

The Facebook tracking pixel has already been deactivated.

Safety precautions

Pixum uses extensive technical and operational security precautions to protect your personal data managed by us against misuse, accidental or intentional manipulation or against access by unauthorised persons. Our security procedures are continuously improved in line with technological developments.

Rights of the data subject

The EU General Data Protection Regulation (EU GDPR) grants you certain rights when it comes to the processing of your data:

  1. Right of access (Article 15 EU GDPR):

    You have the right to obtain confirmation as to whether or not personal data are being processed, and, where that is the case, to access the personal data and the information listed in article 15 EU GDPR.

  2. Right to rectification and right to erasure (?right to be forgotten?) (Article 16 and 17 EU GDPR):

    You have the right to obtain the rectification of inaccurate personal data. Taking into account the purposes of the processing, you also have the right to have incomplete personal data completed. You further have the right to obtain the erasure of personal data, where one of the grounds apply, which are listed in article 17 EU GDPR, e.g., if the personal data are no longer necessary in relation to the purposes for which they were collected or otherwise processed.

  3. Right to restriction of processing (Article 18 EU GDPR):

    You have the right to obtain a restriction of processing where one of the grounds apply, which are listed in article 18 EU GDPR, e.g., if you contest the accuracy of the personal data, for a period enabling us to verify the accuracy of the personal data.

  4. Right to data portability (Article 20 EU GDPR):

    You have the right to receive your provided personal data in a structured, commonly used and machine-readable format. You also have the right to transmit those data without hindrance. This is the case, if one of the grounds apply, which are listed in article 20 EU GDPR in detail.

  5. Right to object (Article 21 EU GDPR):

    You have the right to object, on grounds relating to his or her particular situation, at any time to processing of personal data concerning him or her which is based on point (e) or (f) of Article 6(1), including profiling based on those provisions. We shall no longer process the personal data unless we demonstrates compelling legitimate grounds for the processing which override the interests, rights and freedoms of the data subject or for the establishment, exercise or defence of legal claims.

  6. Right to lodge a complaint with a supervisory authority (Article 77 EU GDPR):

    You have the right to lodge a complaint with a supervisory authority, in particular in the Member State of his or her habitual residence, place of work or place of the alleged infringement if the data subject considers that the processing of personal data relating to him or her infringes this Regulation.

Data Protection Officer

If you have any questions about data protection at Pixum, please contact our data protection officer:

Diginet GmbH & Co. KG
Philipp Kirschner
Industriestr. 161
50999 Köln

Status: June 2020